The Joester Loria Group’s client AMY COE has been awarded a prestigious Oppenheim Toy Portfolio Award. The Oppenheim Toy Portfolio Awards are a benchmark of excellence and are selected by a mother/daughter team of children’s development, education and literature experts. Each toy is further tested by a panel of kids.
There are four different honors including the Oppenheim Toy Portfolio Platinum Award, the Oppenheim Toy Portfolio Gold Seal Award, Oppenheim Toy Portfolio Blue Chip Classic Award, and the Oppenheim Toy Portfolio SNAP Award. Winners are chosen across multiple age ranges from infants up to tweens and teens. The award-winning toys are selected based on many factors such as kid reviews, educational and play value, safety, age-appropriateness, packaging and ease of assembly.
This year AMY COE’s Mosie Puppy from North American Bear won the Platinum Award in the infants and toddlers age range. This 14-inch, plush puppy comes in an eye-catching black-and-white pattern. There is also a companion squeaker, which comes in a black-and-white star pattern and features the phrase “Future Rock Star.” Both toys are baby-safe,machine washable, and oh so adorable. Mosie Puppy is perfect for future rock stars and mini fashionistas.
AMY COE has appealed to fashion-conscious parents and gift-givers for more than 20 years. Inspired by the birth of her own daughter and a desire to fill a void in the children’s market, Amy began her career designing sophisticated infant and toddler bedding. As the brand licensing agency for AMY COE, The Joester Loria Group has helped expand the brand’s apparel and bedding collections while adding new categories like toys and accessories.