The Joester Loria Group has brokered a brand licensing deal for new Corona audio accessories from CJ Global. A leader in consumer electronics, CJ Global launched a line of Corona electronic products including speakers, headphones, and other electronic accessories at the Consumer Electronics Show in Las Vegas last week.
Designed with innovative technology, the Corona collection will consist of speakers, coolers, power banks, headphones and earbuds, all with Bluetooth capabilities. The signature line will be sold at specialty accounts, online, warehouse clubs, and mass retailers. Prices will range from $29 - $69 for indoor/outdoor Bluetooth speakers, $99 for premium coolers with Bluetooth speakers and $19 for earbuds and headphones.
Corona Extra is a pilsner-style lager with a golden hue that was first brewed in Mexico in 1925. The refreshing flavor and carefree attitude of Corona have made it the #1 imported beer in the U.S. and the #5 beer brand overall. Corona has been helping consumers “Find their Beach” in the U.S. since 1981. Corona Extra is exclusively brewed, imported and marketed by Constellation Brands for the U.S. market. The Joester Loria Group has developed numerous brand extensions for Corona including glassware from PB Licensing, bar accessories from Wild Eye, which are available on the Corona brand page on Amazon.
Corona’s new tech products were featured by License! Global.