The TTPM Showcase is an annual consumer media event that features the newest and hottest toys, children’s lifestyle, baby products and more. More than 200 media outlets attended, including online influencers and YouTube personalities.
Both brands were featured in TTPM’s Baby Shop, with displays of their latest product lines including Miffy’s First Light by Mr. Maria, and The Very Hungry Caterpillar’s Butterfly Growing kits from Insect Lore.
Miffy’s latest collaborations were also on display including the Miffy x Kira Kids apparel collection (available now), high end pajamas with Petidoux launching this Summer, and Miffy adult tees and hoodies from Ghostly International, to celebrate their 20th anniversary, launching June 3rd.
Loyal brand followers and new fans can share in the excitement for Miffy as JLG helps the brand gear up for its 65th anniversary in 2020 with new collaborations and ways to celebrate. The JLG team is excited to work with key media and influencers, who connected with the brand at the TTPM Spring Showcase, leading up to the 65th anniversary.