Constellation Brands, the leading beer importer in the U.S., has tapped The Tin Box Company for Corona Extra tin products. Tin Box is a category leader in a variety of tin table-top and serving ware. They will introduce a Corona Extra collection that includes beer trays, utensil caddies, party tubs, salt and pepper sets and more, to launch at retail in 2020.
On working with Corona, Lloyd Roth, President of The Tin Box Company says, “We are very excited to add this classic brand to our current product line. We believe Corona will fit perfectly with our line of serving-ware. It’s a natural fit for consumers to be able to use during the summer both at home and at the beach.”
As the brand licensing agency for Constellation Brands’ beer portfolio, JLG has extended the Corona and Modelo brands through recent deals including Modelo’s collaboration with Slowtide and Corona’s Cinco de Mayo collection at Spencer’s.
This exciting new brand extension for Corona Extra was recently featured by License Global.