This week the Winter Fancy Food Show is taking place in San Francisco. JLG and several of our clients and brand licensing partners are attending and exhibiting at this gathering of more than 30,000 industry professionals and tastemakers. Additionally, more than 1,400 specialty food companies from 20 countries are showcasing their newest products at this important industry event organized by The Specialty Food Association.
JLG client Entenmann's will have a presence at the show through two veteran licensees that are both showcasing expanded product lines:
White Coffee is featuring Entenmann’s coffee, available in bags and single-serve pods in more than 12 seasonal flavors, as well as Entenmann’s hot chocolate. New to the line is Entenmann’s cappuccino, launching mid 2018 in food service accounts.
Additionally, Pelican Bay has had great success with Entenmann’s pancake mixes at retailers including Kroger and Christmas Trees Shop. The line includes 10 flavors such as Confetti, Chocolate Chunk and Red Velvet, all inspired by Entenmann’s sweet baked goods. Pelican Bay is now extending the Entenmann’s line to include quick breads in flavors ranging from Chocolate Peppermint and Apple Cider to Cinnamon Swirl.