The Joester Loria Group, the leading global brand licensing agency, is thrilled to announce an exciting partnership with Goodie Two Sleeves to bring the beloved Dutch character, Miffy, to specialty retailers in the US. This partnership promises to bring the iconic bunny to life on a range of apparel and accessories, enabling fans of all ages to embrace the adorable world of Miffy. Products will be available to specialty apparel retailers, including Hot Topic, Urban Outfitters, and PacSun.
The partnership was brokered by The Joester Loria Group, North American brand licensing agent for Mercis’ MIFFY & FRIENDS brand. Stay tuned for the upcoming collection in Q1 2024, celebrating the Netherlands' most cherished character in style!