Miffy, the beloved Dutch bunny, and matcha brand Junbi recently collaborated on an exciting new line of beverages and merch. As Miffy’s North American brand licensing agent, The Joester Loria Group facilitated this partnership, which brings Miffy and her friends to fans in a fresh and flavorful way.
The Miffy Specialty Orange Creamsicle Collection features four unique drinks, each inspired by one of Miffy’s iconic friends:
Miffy’s Orange Creamsicle Matcha Latte
Melanie’s Orange Creamsicle Coffee Latte
Snuffy’s Orange Creamsicle (caffeine-free)
Boris’ Blended Orange Creamsicle (caffeine-free)
The beverages, available at all seven Junbi locations through December, come with exclusive Miffy-branded drink sleeves. The collaboration also features exclusive merch, including glass tumblers, tote bags, t-shirts, and limited-edition Miffy matcha tins, with most items selling out within the first day of the launch.
To celebrate the partnership, Junbi hosted a launch event at its Rowland Heights, California location, where fans eagerly waited over two hours for a chance to meet Miffy. A second drop of merchandise is coming soon, and Junbi will also host a second event at their Richmond, Texas location in November, offering fans another opportunity to enjoy the collection.