Miffy, the globally beloved bunny created by Dutch artist Dick Bruna, makes her Target debut in bedding with the Miffy Moon & Stars collection launching June 2019. The set by Jay Franco features an all-inclusive package of nighttime necessities, including a comforter, sheet set, throw, blanket, and a pillow buddy. Available at Target retail locations throughout the country and www.target.com, the collection will transform any child’s bedroom and have little Miffy fans eager for bedtime. Retail prices for the collection range from $19.99 to $54.99.
“Miffy Moon & Stars collection produced by Jay Franco, a category leader in the bed and bath industry, is sure to appeal to both Miffy fans and brand newcomers alike,” said Debra Joester, President of Joester Loria Group. “The new line showcases Miffy’s unique aesthetic, bringing the character’s timeless charm to a variety of comfortable and affordable bedding products.”
The Joester Loria Group is the North American brand licensing agent for Mercis’ MIFFY & FRIENDS brand.