Pepsi-Cola® and Samii Ryan® Saddle Up for Summer with Rodeo-Inspired Wild Cherry Capsule

PepsiCo kicked off summer in style with the launch of a bold fashion collaboration with streetwear brand Samii Ryan®. The Pepsi® x Samii Ryan capsule, which dropped on July 11, blends the flavor of Pepsi® Wild Cherry with a nostalgic mix of Y2K energy, rodeo-core fashion, and retro flair.

Designed to channel the fizzy spirit of summer and the freedom of self-expression, the collection features vintage-inspired denim jackets, graphic tees, cozy sweats, and accessories. Each piece is drenched in cherry red hues and decorated with retro Pepsi iconography, capturing a playful blend of fashion and flavor. 

The limited-edition collection is available exclusively on www.SamiiRyan.com and through select specialty retailer. This collaboration was brought to life by Joester Loria Group on behalf of PepsiCo.

The World of Eric Carle and Bums and Roses Bring Storybook Magic to Bamboo Basics

The beloved world of The Very Hungry Caterpillar has come to life in a brand-new apparel collection from Bums and Roses. The Joester Loria Group brokered this partnership on behalf of The World of Eric Carle, bringing the timeless charm of Eric Carle’s iconic illustrations to cozy styles for the whole family.

This thoughtfully designed collection includes everything from pajamas and onesies to tees, dresses, and hair accessories, plus adult loungewear for fans of all ages. Each piece features playful prints and vibrant colors inspired by Carle’s signature artwork, blending softness and style in a way that’s perfect for bedtime, playtime, or storytime.

Bums and Roses is rolling out the collection with marketing support across social media, email, and paid media.

Kappa and Modelo Unite for a Landmark Collaboration Celebrating Fútbol, Style, and Legacy

Two iconic names in global sport and culture—Kappa and Modelo Especial—have united in a bold fútbol-inspired collaboration that’s as much about community as it is style.

Rooted in a shared love for fútbol and the vibrant communities that elevate the game, the Modelo Especial & Kappa collaboration launched Phase 1 on June 4th, 2025—perfectly timed with the energy of the CONCACAF Gold Cup. Hero pieces like the away and home jerseys collection instantly sold out, a testament to its cultural resonance and the excitement it sparked across fans of the pitch and the street.

Drop 1’s curated lineup of apparel and accessories: co-branded jerseys, a track jacket, hoodie, hat, socks, and limited-edition soccer ball, epitomizes Kappa’s fusion of Italian craftsmanship and retro hip-hop style, and sportswear heritage of both brands. Signature design elements—like rose and wheat motifs, metallic finishes, and timeless athletic silhouettes—honor Modelo’s fighting spirit and Kappa’s legacy in global sportwear, while seamlessly embracing contemporary streetwear aesthetics.

And this is just the beginning. Phase 2 will launch in 2026 to coincide with the biggest global celebration of soccer hosted in the United States. Expect even more to come that captures the passion, pride, and unmistakable energy that defines both brands and the beautiful game.

From pitch to pavement, Modelo Especial & Kappa is a celebration of culture, style, and community. We’re honored to be part of this journey.