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Joester Loria Group
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The Joester Loria Group Partners The World of Eric Carle with Kohl’s Cares

The Eric Carle Kohl’s Cares Spring 2022 Collection, featuring 5 iconic Eric Carle books and coordinating plush has launched at more than 1,100 stores nationwide and on Kohls.com, The plush is manufactured by Yottoy Productions under a license agreement brokered by The Joester Loria Group.  

One hundred percent of Kohl’s net profits from Kohl’s Cares collections are donated to organizations that improve the health and wellness of children and families nationwide. To date, Kohl’s Cares products have raised more than $385 million nationwide and helped countless kids and families.  

Each Eric Carle book and plush priced are priced at just $5 and the collection includes:

  • The Very Hungry Caterpillar with a coordinating caterpillar plush

  • Brown Bear, Brown Bear, What Do You See?  with coordinating bear plush

  • Do You Want To Be My Friend? with coordinating elephant plush

  • Polar Bear, Polar, What Do You Hear? with coordinating polar bear plush

  • From Head to Toe with coordinating gorilla plush

This is the World of Eric Carle’s fourth time partnering with Kohl’s for the Kohl’s Cares program.

Wednesday 01.26.22
Posted by Joester Loria
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Licensing programs engineered by the Joester Loria Group do more than just increase brand awareness.
Our marketing know-how, retail expertise and creative excellence significantly impacts consumer engagement and help brands grow!
Joester Loria Group  | 30 Irving Place, 10th Floor.  New York, NY 10003  |  212.683.5150  |  info@tjlgroup.com