State Bicycle Co. and Corona recently launched a capsule collection featuring bicycles and apparel under an agreement brokered by The Joester Loria Group. The State Bicycle Co. and Corona collaboration includes a co-branded Klunker, one of State’s iconic models, soft goods and coordinated accessories. The capsule embodies Corona’s relaxed vibes, aligning with State Bicycle’s best selling cycling gear. Born in Mexico and raised on the beach, Corona has risen to become the #1 most loved beer brand in the U.S., due to the brand’s iconic lifestyle, smooth flavor, and distinctive branding.
The centerpiece of the collection is Corona x State Bicycle, featuring the company’s best-selling Klunker - a gorgeous, retro-inspired mash-up of a beach cruiser, a mountain bike, and a BMX. The Klunker is fully capable of tackling trails and longer rides as well as everyday cycling adventures. Rounding out the capsule, Corona x State includes handlebar bags, cycling jerseys, bibs, and tech t-shirts. Reinforcing both brands’ commitment to sustainability, the apparel in the capsule is made from 100% recycled post-consumer waste. Infused with car-free and carefree summer vibes, the Corona x State Bicycle Co. collection is the perfect addition to an active summer. The collection launched on August 1st and is now available on StateBicycle.com. Prices range from $29.99 to $79.99 for the apparel and accessories up to $420.69 for the SBC & Corona Klunker.