Following a successful collaboration with ROMWE last spring, Pepsi continues its partnership with ROMWE and sister site Shein by delivering two additional capsule collections, through a brand licensing partnership brokered by The Joester Loria Group. Both collections showcase a wide variety of Pepsi generational logos, vintage advertisements, and iconography pulled from deep within the brand’s archives.
Pepsi’s latest line with ROMWE made its debut on August 29th and is made up of best-in-class styles for the back-to-school season. The varsity inspired capsule includes hats, tank tops, tees, shorts, skirts, joggers, jewelry and accessories. Together Pepsi and ROMWE are acing the latest fall trends for the back to school season. Check out the capsule exclusively on ROMWE.com.
Additionally, Pepsi’s collaboration with Shein launched earlier in the summer on August 19th. The summer-ready collection includes hats, tank tops, tees, hoodies, shorts, skirts, overalls, dresses, coordinated sets, denim, joggers, jewelry, handbags, accessories, home décor and more. The Pepsi x Shein collection is available now, exclusively on Shein.com.
ROMWE is a global e-retailer of ultra-trendy fast-fashion apparel and accessories at affordable prices, while SHEIN consistently ranks as one of the most popular shopping apps in the U.S. and around the world in more than 50+ other countries. Shein is also the most popular fashion website worldwide, beating out brands like Nike, Zara, H&M, and Macy's, among others. Shein's on-demand manufacturing technology connects suppliers to an agile supply chain, reducing inventory waste and enabling the delivery of an affordable variety of products to customers around the world. From their global offices, they distribute to customers in 150+ countries.