Jakks Pacific and its costume division, Disguise, have partnered with Dav Pilkey to create a line of toys and costumes based on Pilkey’s best-selling Dog Man graphic novel series and the upcoming Dog Man theatrical release from DreamWorks Animation and Universal Pictures. The license, which includes North America, U.K. and Australia, was brokered by The Joester Loria Group, exclusive global brand licensing agent for Dog Man and Cat Kid Comic Club, on behalf of Writers House and Dav Pilkey.
Jakks will launch a range of Dog Man products, including plush, action figures, playsets, costumes, and costume accessories in early 2025 to coincide with the Universal Pictures release of the animated Dog Man feature film slated to open in theaters worldwide in January 2025. The announcement of the new collection garnered extensive press coverage from outlets including Morningstar and ABC27.com.
With his trademark humor and heart, #1 bestselling author and award-winning illustrator Dav Pilkey has made reading fun for kids with the Dog Man series, which was launched by Scholastic in August 2016 and has more than 60 million copies in print and been translated into 47 languages. All five books in Dav Pilkey’s Cat Kid Comic Club series, which launched in 2020 have topped bestseller lists. The latest book in the Dog Man series, Dog Man: The Scarlet Shedder, published in March 2024, launched to the top spot on bestseller lists around the world, and was the #1 bestselling book overall (children’s and adult books combined) in the U.S., Canada, Australia, New Zealand, Ireland, and was the #1 bestselling children’s book in the U.K.
