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Miffy Pops Into Tech Accessories With New PopSockets Collaboration

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GIVEAWAY ALERT! Win the entire Miffy collection 🐰✨Hop into cuteness with our new PopSockets x M (3).jpg
GIVEAWAY ALERT! Win the entire Miffy collection 🐰✨Hop into cuteness with our new PopSockets x M (2).jpg
GIVEAWAY ALERT! Win the entire Miffy collection 🐰✨Hop into cuteness with our new PopSockets x M (4).jpg
Miffy_LP_3000x1000.jpg GIVEAWAY ALERT! Win the entire Miffy collection 🐰✨Hop into cuteness with our new PopSockets x M (3).jpg GIVEAWAY ALERT! Win the entire Miffy collection 🐰✨Hop into cuteness with our new PopSockets x M (2).jpg GIVEAWAY ALERT! Win the entire Miffy collection 🐰✨Hop into cuteness with our new PopSockets x M (4).jpg

Miffy is closing out her 70th anniversary year with a playful step into everyday tech, launching a new collaboration with PopSockets. The collection brings Miffy’s instantly recognizable charm to a range of tech accessories, including phone grips, phone cases, wallets, chargers and more. The assortment blends function with character-driven style, giving fans a fresh way to incorporate Miffy into their everyday lives. 

The PopSockets x Miffy collection highlights the iconic bunny’s enduring appeal across generations, translating her simple design and cheerful personality into accessories that feel current and collectible. The collaboration is now available online at PopSockets.com. 

The Joester Loria Group proudly brokered this brand licensing partnership on behalf of Miffy, as part of its ongoing strategy to expand the brand into lifestyle categories that resonate with consumers. 

Wednesday 12.17.25
Posted by Joester Loria
 

JLG 2025 Holiday Gift Guide

As the holiday season gets into full swing, we’re spotlighting some of the most gift-worthy products from across our clients’ licensing programs. Whether you’re shopping for an adventurer, a foodie, a little one, or a collector, our gift guide has something for everyone! 

For the Adventurer

These rugged, outdoor-ready picks channel the spirit of exploration with Toyota-inspired designs. 

• HUF x Toyota Trailhunter Work Jacket
A durable workwear jacket blending Toyota’s off-road DNA with HUF’s streetwear aesthetic. Ideal for adventurers who like their gear to look as good as it performs.

• HUF x Toyota Trailhunter Work Gloves
Built for work and cold-weather days, these gloves combine utility, comfort, and the bold Trailhunter design.

• Modelo x Throne GOON Bike
A high-performance freestyle bike featuring bold Modelo branding. A statement piece for cyclists and brand collectors alike.

• Bass Pro Shops Toyota 4Runner Overlanding Playset
Bring adventure home with this detailed 4Runner-inspired playset! Perfect for young explorers.

For the Foodie

Bold flavors, fun collabs, and festive hosting essentials. These gifts are perfect for the friend who always knows the best snack, drink, or recipe.

• Modelo Michelada Gift Set
A festive kit featuring a schooner glass and all the supplies for an at-home michelada moment. A standout gift for hosts and mixology fans.

• iscream x Cheez-It® Pillow Set
A fun, giftable set featuring a plush Cheez-It box and four mini cracker pillows, complete with a satisfying crackle sound. A perfect pick for snack superfans or anyone who loves quirky gifts.

• Pop-Tarts™ Emotional Support Plush Set by Relatable
This snack-inspired plush box opens to reveal five bite-sized Pop-Tarts pals, packed with humor and charm. A delightful, unexpected gift for anyone who could use a little emotional support.

• Sparkling Ice® x Starburst™
A vibrant, candy-inspired sparkling water collab that brings Starburst flavors to your beverage lineup. Perfect for stocking stuffers or holiday gatherings.

• Chiquita Plantain Chips
Five crave-worthy flavors made with simple ingredients and inspired by the vibrant taste of Ecuador. A great addition to snack boards or holiday movie nights.

For the Little One

Playful, colorful, and development-friendly, these World of Eric Carle, Miffy and Dog Man picks spark imagination and joy for kids of all ages.

• I Love Bears Puzzle Tin – The World of Eric Carle
A charming 24-piece mix-and-match puzzle in a collectible tin featuring Eric Carle’s beloved artwork.

• Hungry Caterpillar Kids Gift Set – Hydro Flask
A durable water bottle and tumbler duo featuring everyone’s favorite little caterpillar. Perfect for school, travel, and busy days.

• Dog Man Inflatable Bounce House
Bring Dav Pilkey’s beloved hero to life with this backyard-ready inflatable. An unforgettable gift that encourages physical play.

• Good Night, Miffy
An interactive board book that follows Miffy through her bedtime routine, featuring lift-a-flaps to reveal activities like eating dinner, putting on pajamas, and brushing teeth.

For the Collector

Standout pieces perfect for superfans, display shelves, and anyone who loves limited-edition finds.

• Miffy Corduroy Pin Display Mini Backpack
A charming, collectible mini backpack designed for fans who love to show off their enamel pin collections.

• Miffy Winter Plush
A cozy, seasonal Miffy plush that adds warmth and charm to any collection.

• Dog Man x Youtooz Plush
A must-have for Dog Man fans, this 9-inch plush brings the bestselling character to life with signature Youtooz detail. 

• 1/24 Toyota 4Runner Rock Crawler (RTR)
A hobby-grade RC rock crawler modeled after the iconic Toyota 4Runner. Ready to run right out of the box and engineered for real crawling performance.

Thursday 12.11.25
Posted by Joester Loria
 

HUF and Toyota Come Together for Trailhunter-Inspired Collaboration

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HUF and Toyota have teamed up once again for the launch of the HUF x Toyota Trailhunter collection, a collaboration inspired by Toyota’s newest off-grid ready trim. Introduced in 2024, the Trailhunter trim level brings together rugged capability, off-grid technology, and the iconic design language of two of Toyota’s most beloved models: the Tacoma and the 4Runner. The new capsule celebrates that adventurous spirit, translating the Trailhunter’s durability and heritage into a fashion-forward collection from HUF.

This fourth collaboration between HUF and Toyota explores the brand’s deep history while highlighting the Trailhunter’s signature aesthetic. The collection features engineered patterns, rustic earth tones, and premium details across apparel and accessories. Key pieces include the Toyota Trailhunter Jacket, the Topography High Pile Jacket, archival graphic tees, an Overland hoodie, and co-branded outdoor essentials, all designed to reflect the unmistakable look and feel of Toyota’s off-road DNA.

To tell the story behind the collection, HUF tapped into its skate community and partnered with The Watson family for a road-trip campaign filmed in the mountains of California. The campaign follows the family as they leave the energy of Los Angeles behind and reconnect with nature, traveling in a 2025 Toyota Trailhunter wrapped in custom HUF branding.

The HUF x Toyota Trailhunter collection launches November 26 on hufworldwide.com. This collaboration was proudly brokered by The Joester Loria Group, Toyota’s licensing agency, and reflects the continued growth of Toyota’s lifestyle licensing program. 


Thursday 12.04.25
Posted by Joester Loria
 
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Licensing programs engineered by the Joester Loria Group do more than just increase brand awareness.
Our marketing know-how, retail expertise and creative excellence significantly impacts consumer engagement and help brands grow!
Joester Loria Group  | 30 Irving Place, 10th Floor.  New York, NY 10003  |  212.683.5150  |  info@tjlgroup.com