Spirit Halloween, North America’s largest Halloween retailer, is giving die-hard Cheetos fans the chance to get their Cheetle-dusted fingers on the hottest Halloween costumes of 2021. The first-ever officially licensed Cheetos Flamin’ Hot costumes are available exclusively at Spirit Halloween locations nationwide and SpiritHalloween.com, bringing dangerously hot fun to any celebration! This partnership was brokered by The Joester Loria Group, the exclusive brand licensing agency for Cheetos in the U.S. and Canada.
Tapping into the love for this iconic snack, Spirit Halloween is tapping into the passion of Cheetos fans and foodies everywhere with two chances to bring their fandom to life. Those who like it hot should act fast, as these are expected to fly off the shelves!
Fans can sink their teeth into two delicious costumes, including:
Cheetos Flamin' Hot Costume: This larger-than-life costume is bringing the heat like never before by giving fans the chance to dress up as a single Cheetos Flamin’ Hot snack for the first time. Featuring a pair of sunglasses and the iconic shape and colors of America’s favorite crunchy, Cheetle-dusted, Flamin’ Hot snack, this costume was cooked up to be the life of the party while making mouths water this Halloween.
Cheetos Flamin’ Hot Bag Costume: Cheetos fans can’t go wrong with this officially licensed costume featuring the instantly recognizable Cheetos Flamin’ Hot snack bag! This iconic look comes complete with sunglasses that would make even Chester proud.
“Cheetos has always been a brand that champions self-expression, making Halloween the perfect holiday for our fans to let their imaginations run wild with Cheetos-inspired looks,” said Jessica Spaulding, senior director of marketing, Frito-Lay North America. “This year we are taking it up a notch and giving our fans an even bigger way to make Cheetos part of their spooky celebrations.”
“We are ready to give fans their Cheetos Flamin’ Hot heat like never before,” said Kym Sarkos, Spirit Halloween Executive Vice President. “The best part about Halloween is you can unapologetically transform into whoever or whatever you want to be and we know Cheetos fans are ready to heat up Halloween this year with these first-of-their-kind costumes that are sure to turn heads.”
The Cheetos Flamin’ Hot costumes are available exclusively at Spirit Halloween stores this fall for $39.99 each, while supplies last. Fans can also order the costumes on SpiritHalloween.com this season. This hot new brand extension was recently featured by License Global.